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Yawn, stretch, 5 star jumps, buckle in and start planning
Happy 2024 Everyone, I hope you have had rest and recharge holidays and eager to get into the new year. It's Q4 and the end of this...
Charlotte
Jan 10, 20241 min read
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Your customers' journey - a cruise or a slog?
Creating a customer journey map helps identify areas to improve and strengths to to leverage.
Charlotte
May 12, 20234 min read
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Customer Persona Grata
I believe understanding current and future customers' needs well is the cornerstone of every strategy
Charlotte
Mar 27, 20232 min read
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Finding my future on the IOD Future Directors Programme
As well as running my consulting practice Auburn, I’ve recently embarked on a career in corporate governance, and I was fortunate enough...
Charlotte
Apr 26, 20213 min read
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