STRATEGY - MARKETING - INNOVATION
Let me help you and your business find your fame and lift your game.
Chances are, your and your customers' worlds have changed in the last year. Are your 2020 strategies fit for the 2021 environment? Would you like some help to review your current plans and set you in the right direction? Or maybe you need some assistance in growing your business to the next level. I'm here to help.
My services are adaptable to suit your needs, your internal resources and the time you have available. After an initial consultation to learn more about your business (first hour is on me), I can prepare a plan according to your needs.
Plus I am a registered provider to the New Zealand Trade and Enterprise Capability Development Voucher Scheme. This scheme offers matched funding for qualifying businesses.
Your roadmap to success
Bridging the gap between today and five years' time can be daunting. You might need help to review and fine-tune an existing plan, or go back to the basics of clarifying who you are, what you stand for, what makes your business special, and who cares about that.
Also, how have your customers' needs and your operating environment changed?
I can work with your team to answer these questions, set out the plan to reach your goals, and develop achievable milestones to measure success along the way.
Reaching your customers
Once you're clear on your strategic direction of travel we can put together the plan to connect your product or services with your customers.
Together we'll develop your practical marketing plan including your brand proposition, your range of products or services to meet customer needs, your routes to market, pricing and promotions, and your communications plan.
Plus I can help you find the right creative or execution partners.
Keeping you relevant
Innovating for tomorrow while managing today can be tough, and sometimes there are more ideas than hours in the day!
I can help with customer-focussed ideation, project prioritisation, resource planning and project management advice.
I've recently had the privilege and pleasure to work with the following companies on projects including purpose development, customer insights, strategic planning, brand creation, supermarket product launch, customer journey mapping, value proposition development, export advice, marketing planning, digital review, and project management.